With the growing importance of digital marketing and marketing automation, a lot of conventional marketing tools are going out of fashion. But for those of you running a local business, flyers or leaflets are still a precious medium. So today we are giving away free plumbing flyer templates for those in the plumbing business.
Here’s a few reasons why plumbing service flyers can skyrocket your business:
Improve your reach to the local audience
Whether flyers are distributed by hand or inserted in newspapers, they are a great way to touch base with the local audience. And for a plumbing business, proximity of the customer is very important. Flyers are the best way to reach people living close by.
Turn customers into steady clients
Often customers of a plumbing business avail services once and then forget. Flyers are a wonderful means of reminding them about the services you offer and conveying your contact details. This will help your customers return to you whenever they need plumbing services again.
In comparison to advertising in the newspapers or using a billboard, plumbing advertising flyers offer the quickest results for your business. You could also include limited duration offers like – 20% discount to the first 20 customers Or Book your service before 15th March to get 20% discount. This will garner immediate reaction from your target audience.
Handing out plumbing service flyers gives a very personal touch that is rare in marketing today. It encourages people to inquire about the services and eventually avail the services.
Local plumbing business usually have limited marketing budgets and cannot rely on hit and trial methods to determine the best medium of marketing for them. Plumbing businesses need to influence the local crowd living or working in the vicinity of their business and giving out flyers is one of the mediums which guarantees a response.
You’re probably thinking:
“How can I design a flyer for my plumbing business?”
This post is dedicated to providing free templates to help you design the perfect flyer for your plumbing and heating business. We have created more than twenty free plumbing flyers that can skyrocket your business. But the truth is, the best flyer depends on the design, size and nature of flyers that suit your business.
When considering samples about your plumbing service flyer, think about this:
Your plumbing service leaflet or flyer needs to be just the right size that makes your audience want to read it. An A5 size is considered ideal because it is small enough to be attractive and yet not too small, to go unnoticed.
Make your plumbing service stand out by using an attractive folding technique. Often, flier with three folds or two folds are read more than flyers that aren’t folded at all.
Where are you most likely to find your audience? Distribute flyers by hand at the local super market or petrol pump frequented by your audience. Or else, work with the local newspaper vendor to insert the flyer into the folds of the morning papers.
Make your plumbing and heating service flyer attractive by using the right template for it. Make sure it is has enough information to interest your potential customers but not too much text that makes the content boring.
TOP 10 tips for designing creative and affordable flyers.
#10 – Organize your information
Make sure you represent all the information in your flyer in a neat, brief and organized way. Use bullet points, tables and diagrams to ensure that the benefits of using your plumbing services are conveyed in a short time
#9 – Catchy Headline
Nothing works like a catchy headline in a brightly colored flyer. Make it short and witty, so it’s hard to miss. If your headline gets the receiver of your flyer interested, they’re more likely to read your flyer word for word.
#8 – Call to Action
Make sure to include a call to action for your potential customers. Urge your potential customers to “Call Now!”, “Order Now!” or “Visit us Today!”. This is very helpful, especially when included in your plumbing service flyer.
#7 – Testimonials
Do you have a few customers who availed your service and loved the job you did? Get hold of them! Ask them to say a few words as a testimonial to your service and include that in the flyer! This helps potential customers feel a connection with your business when they notice their own friends and neighbors endorsing your plumbing services.
#6 – No irrelevant information
Trim the information to be put on your leaflet to include only the most important and relevant things that you know your customers want to hear about your plumbing services. Make sure the information in the flyer is short and relevant.
#5 – Font
Use a font that is catchy and yet easily readable. A lot of templates provided in this post also use attractive color combinations coupled with creative font types to make your flyer stand out of the crowd.
#4 – Use the word “You”
To connect with potential local customers, use the word “You”. This makes customers feel like they’re being spoken to. It lends a personal touch to your plumbing service flyer and makes the readers of your flyer more likely to respond.
#3 – Incentives
Flyers are a wonderful way to give away coupons and discount offers to your audience. Include this information or use a template that allows you to include a detachable discount coupon with the flyer.
#2 – Proofread
Nothing can harm your campaign more than a spelling mistake or a grammatical error on your plumbing service flyer. Make sure to proofread and double check the content so that it is error free.
#1 – Contact Information
No flyer is successful without the contact information of your business. Make sure to include the contact information of your office, cell phone or helpline at the bottom of your flyer. This will make potential customers retain your flyer.
Make best use of the sample plumbing service flyer templates given in this post to skyrocket your business and score more leads for your plumbing business.